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Listing Activity Tracking


The Listing Activity Report summarizes how people are interacting with a listing. The report includes activity from Flexmls Web, internet sites, customer portals, Flexmls messaging, and Flexmls IDX sites. The information on the report is continuously updated, so the numbers reflect the live statistics for the listing. The report is accessible only to logins with the ability to edit the selected listing.


Note As a privacy protection, the Listing Activity Report does not include identifying information about agents or clients who rated or sent messages about the listing.


VIEW THE REPORT

The Listing Activity Report can be opened from the My Listings page or from the Change Listing page.

To open the report from the My Listings page:

  1. Click My Listings under Search on the menu.

  2. On the search results page, click the down arrow next to an MLS number.

  3. Click Listing Activity.


To open the report from the Change Listing page:

  1. Click Change Listing under Add/Change on the menu.

  2. Enter an MLS number and click Next or click on a listing in the list.

  3. On the Change Listing page, click Activity.


LISTING ACTIVITY REPORT STATISTICS

The listing address, primary photo, and selected information about the property appear at the top of the report.


To view activity for a specific time period, adjust the dates in the date range and click Go. By default, the dates are set to the listing's start and end dates.


The following statistics are included in the report.


1. Where People Are Viewing This Listing

This table shows the number of views by type, such as email, IDX, or directly in Flexmls. (A view is counted when a user clicks a link to the listing from one of these sources.) The corresponding chart shows a visual representation of the data.


The following view types are included:

  • Flexmls: Views by Flexmls users (such as brokers, agents, MLS staff, and appraisers).

  • Flexmls IDX: Views via IDX links, which are used to market listings on third-party public websites. For more information about IDX, see the FBS IDX website.

  • Flexmls Portal: Views by portal users. For more information about portals, see Client Portals in Flexmls.

  • Flexmls Email: Views via email sent from Flexmls, including public views and views by other members.



2. How Do People Rate This Listing

This table displays the number of times that the listing has been marked Recommended, Saved, or Hidden from a customer portal or Flexmls IDX site. The corresponding chart shows a visual representation of the data.


The following ratings are included:

  • Recommended by Agents: The number of times agents clicked the Recommend option for this listing on their customer portals. This feature is used only by other members of the MLS.

  • Saved: The number of times agents or clients placed the listing into the Favorites collection of their portals.

  • Hidden: The number of times agents or clients placed the listing into the Hidden collection of their portals.

  • Hidden by Agents: The number of times agents clicked the Hide option for this listing on their customer portals. This feature is used only by other members of the MLS.


3. Actions People Took on This Listing

This table displays the number of times that actions were taken on the listing. Actions include sharing through a customer portal or Flexmls IDX site, requesting a showing, contacting the agent, giving feedback, and more. The corresponding chart represents this information visually.


The following actions are included:

  • Shared (90 days): The number of times the listing was shared via the Share function in customer portals or IDX sites in the past 90 days. Sharing actions include emailing the listing and sharing the listing on Facebook, Twitter, or another form of social media.

  • Showing Request: The number of times the Request Showing option was clicked for the listing on IDX sites, on portals, or by members within Flexmls.

  • Contact Agent: The number of times the Contact Agent option was clicked for the listing on IDX sites, on portals, or by members within Flexmls.

  • Showing Feedback: The number of times the Send Showing Feedback option was clicked for the listing on portals or by members within Flexmls.

  • General Message: The number of times the Write a Message option was clicked for the listing.


4. People Who Saved This Listing Also Saved/People Who Viewed This Listing Also Viewed

The tables at the bottom of the page show information about other listings that were viewed or saved by the same users who viewed or saved the selected listing. Click View to view these listings on a search results page.



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